AIEC Australian International Education Centre Budapest Europe
AIEC Budapest news about international education, study, student, travel and SEO marketing news for Australia, Europe and Turkey.

Sep
05

Universities in Melbourne, Victoria with skilled academics and top facilities you will receive a world class education from a Victorian university.  You can also find support services, a wide variety of campus activities and a rewarding life experience for Study in Melbourne.

In Victoria there are ten universities and many high quality private higher education providers to choose from. Campuses are located near or in central Melbourne, and in the city’s surrounding suburbs as well as throughout Victoria.

 

 

Universities

Victorian universities are among the best in the world. If you study in Melbourne, you will leave with qualifications recognised by institutions and employers around the world.

In Victoria international students can study in Melbourne at private colleges and TAFE institutes offer university pathways, associate degrees, bachelor degrees and master or post graduate.

Victoria’s universities and higher education institutions include:

  • APIC Australia Pacific International College
  • Stott’s Colleges Melbourne
  • Holmesglen Institute University of Canberra
  • NMIT North Melbourne Institute of TAFE Melbourne Polytechnic
  • Australian Catholic University
  • Deakin University
  • La Trobe University
  • Monash University
  • RMIT University
  • Swinburne University of Technology
  • The University of Melbourne
  • Federation University Australia
  • Victoria University
  • University of Divinity (a specialist university accredited to teach philosophy and religious studies)

Australian universities are ranked number one in the world by the independent Lisbon Council while two Melbourne universities are ranked amongst the world’s top one hundred universities (QS rankings).

Victorian universities offer a range of undergraduate and postgraduate courses leading to occupational outcomes including:

  • Business Administration and Management
  • Computer Science and Information Systems
  • Engineering and Surveying
  • Arts, Humanities and Social Sciences
  • Medical Science and Medicine
  • Architecture and Building
  • Visual and Performing Arts
  • Economics
  • Education and Training
  • Physical Sciences
  • Science
  • Health and Community Services
  • Nursing
  • Law and Legal Studies
  • Services, Hospitality and Transport

Universities with TAFE – dual-sector institutions

RMIT University, Swinburne University of Technology, the Federation University Australia and Victoria University are dual-sector institutions. This means they have a university and a Technical and Further Education (TAFE) division.

Dual-sector institutions offer both higher education and vocational education and training (VET) courses to study. You can transfer course credits between these VET and higher education courses which will provide you with a flexible pathway into higher education.

University information

Course work

Core course material is delivered in lectures and then discussed in smaller tutorials. Science, technology and psychology subjects also involve laboratory work. Assessment is mostly completed through written assignments and examinations.

Degrees usually take three years to complete, although some, like Law and Medicine take longer. You may be offered the opportunity to do a further Honours year, which will involve more course work, research and an Honours thesis.

Doctoral Degree programs require three to four years of full time study. All Doctoral degrees require students to complete a thesis, dissertation, exegesis or similar.

For help or advice on study-related issues universities provide you with free student support advisors and centres such as AIEC the Australian International Education Centre, Budapest who are from Melbourne, based in Budapest, Europe, can help with employment and career gudiance, study and student visa application, travel and accommodation arrangements.

Aug
27

From SBS Australia:

The truth about trades: Apprenticeships versus university degrees.  Far more young Australians believe a university degree provides more career options but apprenticeships are becoming increasingly popular – and experts say that’s a good thing.

It’s National Skills Week and across the country the question of what to do next is on the mind of thousands of Australian students.

Research showed far more young Australians believed a university degree provided more career options

But rising tuition fees and high levels of youth unemployment meant apprenticeships were becoming increasingly popular…

 

 

….. Research by not-for-profit organisation WorldSkills Australia showed many Australians were unaware of the educational and training options available to them.

Experts said there was a misguided view that these careers were less valuable or less skilled.

There was the equivalent of 170,000 more full-time students enrolled in university last year than in 2009, when the previous Labor government began lifting restrictions on places.

The Coalition has committed to continuing the policy.

But some business and education leaders have begun to question the dominance of the university degree….

…. Chief Executive Officer of Computershare, Stuart Irving, chose to get on-the-job training rather than go to university.

Assistant Education Minister Sussan Ley said the federal government wanted students to consider a skilled trade.

“Trades and training equips you for jobs all over the world,” she said.

“If you look at food, hospitality, theatre, events, photography and film, they are transportable skills, and for young people today it is not about an Australian job market, it is about a global job market.”

New figures released by the Department of Employment earlier this month showed job shortages were more likely to be for trades, than professions.

But experts hoped the tides may change toward learning a trade.’

 

There are several issues revolving round social mobility, perceived status, costs and outcomes.  What advice are young people receiving from parents and school?  Are too many looking for ‘white collar’ or administrative management employment for social status, even though much is being automated in the digital economy?  For both domestic and international students using a TAFE or VET pathway to university is more economic, and one can ‘get their hands dirty’, while many university graduates are unable to find employment easily in their chosen field….

 

For more information about apprenticeships, trades, TAFE technical, vocational education and training in Australia click through.

Aug
23

From Meld Magazine for International Students in Melbourne:

 

5 reasons why Melbourne is the most liveable city in the world.

MELBOURNE has once again been crowned the most liveable city in the world by The Economist for the fourth year in a row. Marina Solomon gives us five reasons why we deserve the title and more.

 

Melbourne City Skyline Yarra River at Night

Melbourne at Night – Copyright Tourism Australia

 

Welcome to Melbourne, the friendliest and most liveable city in the world. For the fourth year in a row Melbourne has won the official title of Most Liveable City, as announced by The Economist. From coffee to street art, here are the top five reasons Melbourne is the place to be:

Culture.  Melbourne is Australia’s cultural capital, and for good reason. From multicultural cuisines to buskers filling the streets with music, chalk art and more, it’s not difficult to see that Melburnians are passionate about the arts, music and literature.

Fashion. Melbourne has impeccable style. Wherever you go, you’re guaranteed to find somebody dressed head to toe in an outfit you’ll envy.

Shopping. The love for fashion and the love for shopping often go hand in hand – that’s where Melbourne won’t disappoint.

Food and Drinks.  Have you ever roamed the laneways of Melbourne and wondered what that incredible smell is? That’s most likely a café serving specialty coffee and all day breakfast.

People.  Condé Nast Traveler just named Melbourne one of the friendliest cities in the world. Not only are we known as the friendliest city, but we are also famous for our wonderful sense of humour. So give yourself a pat on the back ladies and gentlemen, we’re officially funny and friendly’

For more information about study in Melbourne click through.

Aug
22

Melbourne dünyanın en yaşanabilir kenti.  Avustralya’nın Melbourne kenti üst üste dördüncü kez dünyanın en yaşanabilir kenti seçildi.

The Economist Intelligence Unit tarafından dünyanın 140 şehrinde yapılan anketlerle dünyanın en yaşanabilir kentleri seçildi.

Melbourne, bu yıl da 100 üzerinden 97,5 puan alarak üst üste dördüncü kez birinci oldu. Melbourne kentini, 97,4 puan alan Avusturya’nın başkenti Viyana ve 97,3 puan alan Kanada’nın Vancouver kenti izledi.

 

Dünyanın en yaşanabilir kentleri sıralamasında ilk iki sırayı alan Melbourne ve Viyana, geçen yıl da anketlerden aynı puanları alarak birinci ve ikinci olmuştu. Sıralamada ilk 10 şöyle oluştu:

Melbourne (Avustralya) 97,5 puan, Viyana (Avusturya) 97,4 puan, Vancouver (Kanada) 97,3 puan, Toronto (Kanada) 97,2 puan, Adelaide (Avustralya) 96,6 puan, Calgary (Kanada) 96,6 puan, Sydney (Avustralya) 96,1 puan, Helsinki (Finlandiya 96 puan), Perth (Avustralya) 95,9 puan, Auckland (Yeni Zelanda) 95 puan.

Listede son sırayı ise Suriye’nin başkenti Şam 30,5 puanla aldı.

Dünyanın en yaşanabilir kentini seçmek için yapılan ankette sağlık, eğitim, istikrar, kültür, altyapı ve çevre konuları baz alınıyor ve kentler 100 üzerinden puanlamaya tabi tutuluyor.

 

Eğitim Melbourne Avustralya’da Dil Kursu Üniversite Hazırlık Yükseköğretim Master hakkında bilgi.

Aug
21

Kiderült, melyikvárosban a legjobb élniA brit The Economist készítette el a szokásos listáját. Nincs meglepetés: ugyanaz lett a legélhetőbb metropolisz, amely már tavaly is az élen végzett.  Sőt az előtt is.

 

Az ausztráliai Melbourne zsinórban negyedszer a világ legélhetőbb városa a brit The Economist 140 nagyvárostvizsgáló listáján, amelynek utolsó helyére idén Damaszkusz került.

 

Bécs a második, Vancouver a harmadik, Toronto pedig a negyedik legélhetőbb város a világon a kedden közzétett lista szerint. Az ötödik Adelaide, a hatodik Calgary, a hetedik Sydney lett. Az első tízben csak két európai város, Bécs mellett Helsinki szerepel. A finn főváros a nyolcadik. A kilencedik Perth, a tizedik Auckland az összesítésben, amelynek élmezőnye 2011 óta változatlan…..

 

….. Noha a kevesebb mint egyszázalékos összesített romlást mutató szám jelentéktelennek tűnhet, mégis rávilágít, hogy több mint 50 vizsgált város életkörülményei romlottak világszerte az elmúlt években – írja az EIU.

 

A felmérés olyan szempontokat figyelembe véve készült, mint a stabilitás mértéke, az egészségügyi ellátás, a kultúra, a környezet, az oktatás és az infrastruktúra minősége.

 

AIEC Ausztrál Nemzetközi Oktatási Központ Budapest ‘Aussie Specialist’ tanulmány munka utazás él Melbourne Ausztráliában.

Jul
22

درباره کالج

کالج دونا

کالج دونا در شهر بوداپست به عنوان معتبرترین مرکز آموزشی بین الملل برگزارکننده دوره های ویژه آمادگی تحصیل و پذیرش در رشته‌های مختلف دانشگاهی کشور مجارستان است. این کالج با همکاری برجسته‌ترین استادن از دانشگاه پزشکی‌ سملوایز و دانشگاه فنی بوداپست و دانشگاه‌های معتبر انگلستان و آمریکا تأسیس گشته و مدیریت میگردد.

از آنجایی که تحصیل در هر یک از دانشگاه‌های کشور مجارستان نیازمند قبولی در آزمون ورودی هر یک از این دانشگاهها بوده و شرکت در امتحان ورودی این دانشگاه ها الزامی است شرکت در دوره های آمادگی کالج دونا امکان آمادگی تحصیل و پذیرش در دانشگاه ها را برای دانشجویان بین المللی فراهم می کند. با تحصیل در این کالج دانشجویان توانایی آکادمیک لازم در زمینه های امتحانات شفاهی و کتبی در رشته تحصیلی خود را پیدا کرده و به دوره ای جدید در دوران تحصیلی خود وارد می شوند.

همچنین واضح است که تحصیل در هر یک از رشته‌های دانشگاهی نیازمند پیش زمینه خوب و دانسته های کافی داوطلب در زمینه علوم ریاضی‌ و تجربی‌ است و از آنجا که زبان تحصیل و آموزش در این دانشگاه زبان انگلیسی می باشد داشتن توانمندی کافی در زبان انگلیسی نیز شرطی مهم و تعیین کننده است. لذا داوطلبان و متقاضیان تحصیل دردانشگاههای کشور مجارستان دوره های آمادگی را در کالج دونا در شهر بوداپست می گذرانند که تاثیر بسیار مثبت و مهمی در پذیرش و تحصیل آنان در دانشگاهها را دارد. تحصیل در این کالج همچنین تحصیل و یادگیری در یک محیط کاملا بین المللی را برای دانشجویان آن فراهم می کند.

ویژگیها ومزیت‌های منحصر بفرد کالج دونا

دارای قویترین گروه اموزشی با همکاری اساتید برجسته و مجرب از دانشگاه علوم پزشکی‌ سملوایز و دانشگاه فنی‌ بوداپست

دارای نمایندگی‌ رسمی‌ و ارتباط آکادمیک نزدیک با تمامیه دانشگاه‌های کشور مجارستان و دانشگاه‌های پزشکی‌ کشور اسلواکی

برگزارکننده امتحانات ورودی دانشگاه فنی‌ بوداپست و دانشگاه‌های پزشکی‌ کشور اسلواکی

آموزش زبان انگلیسی‌ با همکاری اساتید مجرب از کشور انگلستان

برنامه‌های متنوع فرهنگی‌ و تفریحی برای دانشجویان

ارائه خدمات کامل جهت اقامت و اسکان دانشجویان

امکان دسترسی‌ به اینترنت با سرعت بالا در کالج و در خوابگاه برای تمامی‌ دانشجویان

مفتخر به کسب رتبه‌های اول و دوم آزمون ورودی دانشگاه فنی‌ بوداپست

تحصیل در محیطی‌ آرام در یکی‌ از بهترین منطق شهر بوداپست و در کنار رود زیبای دانوب

کالج دونا دارای مجوّز رسمی‌ از طرف وزارت علوم کشور مجارستان جهت آموزش کلیه دوره‌های پیش دانشگاهی است.

1. دوره علوم پایه – پیش پزشکی‌

· برای داوطلبان رشته های پزشکی، دندانپزشکی، داروسازی, فیزیوتراپی, شیمی‌ و زیست شناسی‌

شامل دروس : زبان انگلیسی عمومی ، زبان تخصصی رشته پزشکی ، زیست شناسی ، شیمی و فیزیک و زبان مجاری.

2. دوره علوم فنی – پیش مهندسی

· برای داوطلبان رشته های مهندسی‌ و علوم پایه
شامل دروس : ریاضی‌، فیزیک , کامپیوتر, زبان انگلیسی عمومی و تخصصی

3. دوره علوم اقتصادی – پیش بازرگانی و مدیریت

شامل دروس : مدیریت , کامپیوتر, زبان انگلیسی عمومی و تخصصی

4. دوره‌های هنر در رشته های :

· گرافیک

· موسیقی‌

همچنین امکان تحصیل زبان در ترم پاییز و تحصیل در دوره فشرده پیش پزشکی در ترم بهار برای دانشجویان وجود دارد.

مدارکلازم جهت پذیرش در دوره های کالج

ترجمه رسمی مدرک دیپلم

ترجمه رسمی ریز نمرات (کارنامه) سه سال دبیرستان

کپی از صفحه عکس دار پاسپورت – حداقل اعتبار لازم برای پاسپورت ۹ ماه میباشد.

مدارک لازم برای ثبت نام در کالج پس از دریافت پذیرش :

 

 

  1. اصل ترجمه مدارک لازم در بالا برای پذیرش جهت ثبت نام می بایست ارائه گردد.
  2. 2 قطعه عکس
  3. رزومه از سوابق تحصیلی و شغلی

دوره‌های فوق لیسانس و دکترا

  • ترجمه رسمی‌ مدرک کارشناسی و کارشناسی ارشد
  • ترجمه ریز نمرات دوره کارشناسی و کارشناسی ارشد
  • رزومه
  • ۲ توصیه نامه از محل تحصیل و یا محل کار
  • ارائه طرح تحقیقاتی‌ برای داوطلبان مقطع دکترا
  • کپی صفحه عکس دار پاسپورت

سیستم و دوره های آموزشی در کالج دونا به شکلی کامل و بر مبنای اصول درک صحیح مطالب مورد نیاز جهت شروع برنامه های دانشگاهی تهیه شده است.اساتید و مدرسان موضوعات و مطالب را به شکلی ساده ، جامع و قابل درک در این دوره ها به دانشجویان ارائه و آموزش می دهند. همچنین روش های جدید آموزشی، توجه کامل جهت حفظ سطح آموزش، به روز بودن دانش و آگاهی دانشجویان, ارتقای آن و رقابتی کردن تحصیلات در تمامی برنامه های آموزشی کالج دونا در نظر گرفته شده است.

کالج دونا مفتخر به کسب بالاترین رتبه آموزشی در بین کالج‌های کشور مجارستان و موفق به پذیرش ۱۰۰% دانشجویان آن در آزمون ورودی دانشگاههای کشور مجارستان در سال تحصیلی‌ ۲۰۱۲-۲۰۱۳ میلادی می‌باشد.

دانشجویان کالج دونا موفق به کسب رتبه‌های اول و دوم در امتحان ورودی دانشگاه فنی بوداپست در سال تحصیلی‌ ۲۰۱۱-۲۰۱۲ میلادی گشتند. در حال حاضر این کالج دارای قویترین گروه آموزشی متشکل از اساتید برتر دانشگاه‌های کشور مجارستان و انگلستان می‌‌باشد.

برای اطلاعات بیشتر به استرالیا بین المللی آموزش و پرورش مرکز بوداپست

AIEC

Jun
30

Sydney is a great place to study at university, live and work. Our world-class universities, plus our relaxed lifestyle and wonderful climate, make NSW a destination of choice for students from around the world.

 

 

Our winning combination of quality teaching, groundbreaking research and career-oriented training has seen Sydney develop a strong reputation as one of the world’s foremost educational cities.

 

At our 11 NSW universities, students study courses including medicine, law, ICTengineeringsciencecommerce, humanities and the arts, at both undergraduate and postgraduate level.

 

Maintaining the highest standards

 

The NSW Government formed the Premier’s Council on International Education comprising representatives of the industry, both public and private, as well as students, to help maintain the highest standards of international education in our State.

 

A wide range of on-campus clubs and organisations offer all students the opportunity to pursue their cultural, social and entertainment interests.

 

 

Jun
16

Az  Ausztrál vendéglátás és konyhaművészet nem hivatalos fővárosa Melbourne: éttermek, kávézók , fesztiválok és a legjobb iskolák, ha vendéglátást, turizmust szeretnél tanulni.

Melbourneben  jut a legtöbb kávézó és étterem egy-egy lakosra – ez diákként számtalan munkalehetőséget jelent, szakmai végzettséggel a zsebedben a legjobbaktól tanulhatsz, és szerezhetsz még több szakmai tapasztalatot, hogy biztos és sikeres karriert kezdj bárhol a világon.

 

 

Immár 20 éve, minden évben megrendezik a Melbourne étel- és borfesztivált. Márciusban három héten keresztül több mint 200 különböző program várja az ételek és borok szerelmeseit éttermekben, parkokban, tetőkertekben…mindenhol- Melbourneben és vidékén.

Az esemény Ausztráliából és a világ minden tájáról vonzza a látogatókat és résztvevőket. Ünnepelt sztárséfek, világhíres éttermek, díjnyertes borászok és borok és ínyencségek várnak mindenkit-tökéletes hely, hogy megtanulja bárki a szakma titkait.

Diákként:

 

  • egy izgalmas, multikulturális és biztonságos város közepén
  • kitűnő szakemberektől
  • a legmodernebben felszerelt tankonyhákban tanulhatsz
  • folyamatos és személyre szabott segítséget kapsz az iskolától bármilyen kérdésben
  • olyan tudást, tapasztalatot szerezhetsz, ami segít sikeres karriert építeni

 

Tanulmány Szakácsművészet Vendéglátás és Bor Melbourne-ben és Ausztráliában.

Aug
07
Neden BKF?
 

Gerçekçi fiyatlarla mesleki bilgi!  Türk Öğrenciler için düşük fiyatlar, yillik EUR3000>

Benzersiz kariyer seçenekleri: Bizim Macar mezunlarının % 72.5 3 ay içinde iş bulmak.

 

Tanınmış uzman personel: ünlü akademisyenlerin yanı sıra, en iyi iş uzmanları da bizim ders ekibine silah altına alınmaktadır.

Avusturya, Belçika, Kanada, Çek Cumhuriyeti, İngiltere, Fransa, Almanya, İtalya, Litvanya, Lüksemburg, Hollanda, Polonya, Portekiz, Romanya, İspanya, İsveç, İsviçre, Türkiye, Amerika Birleşik Devletleri’nde geniş uluslararası değişim programları aracılığıyla Yabancı maruz kalma , diğer ülkelerin ve giderek artan sayıda.

Canlı öğrenci hayatı!Kayak kampları, geziler, turlar, pub turları, Öğrenci Birliği tarafından düzenlenen partiler, fotoğraf kulübü ve diğer şaşırtıcı programları yükler …

Modern binalar, hoş bir atmosfer, 400’den fazla bilgisayar istasyonları ile up-to-dakikalık teknolojileri, bir dil laboratuarı, bir ses stüdyosu, bir radyo ve televizyon stüdyosu, akıllı tahta, bir multimedya kütüphane ve bütün alan ücretsiz WiFi erişimi kampüs.

Nagy Lajos Király Street kampüsünde ana bina ve Egressy Yol kampüsün yeşil banliyö atmosfer çalışma ve dinlenme amaçlı hem de sakin ve huzurlu bir ortam sağlamak ve Park: Şehrin merkezinde yeşil kuşak.

Yerinde okul kitapçı ve ücretsiz referans kütüphanesi!

Kolay erişim! Tüm İmkanları ana toplu taşıma merkezlerinden kolayca ulaşabilirsiniz.

  • Uluslararası Iş Lisans
  • Turizm Ve Catering Lisans
  • Ticaret Ve Pazarlama Lisans
  • Televizyon Ve üretim Sanat Lisans
  • Medya Tasarım Lisans
  • Iş Ve Yönetim Alanında Lisans
  • Iletişim Ve Medya çalışmaları Alanında Lisans
  • Grafik Tasarım Lisans
  • Fotoğrafta Lisans
  • Film Ve Medya çalışmaları Alanında Lisans
  • El Sanatları Yılında Lisans
  • Animasyon Lisans
 
 

İletişim Andrew Smith AIEC Budapeşte aiecquest (@) gmail.com

 
Jun
20

Anglo-Amerikan Üniversitesi / Anglo-Americka vysoká škola (bundan AAU olarak anılacaktır) ve 1990 yılında kurulan ve o günden beri mükemmellik akademik merkezinin haline gelmiştir yerden öğrencilerin bütün ve çeşitlilik karşılaşma, şehri keşfetmek süre çalışmaya devam akademik gelmek üzerinden dünya bağımsız bir ses gelişmekte.

Prag’ın’s Malá Strana ilçe tarihi Bridge’de Charles adımlardan birkaç Anglo-Amerikan Knights, sadece Malta Sipariş barok saray Üniversitesi dayalı olarak, Amerikan en iyi üzerinde İngilizce dayalı öğretilen eğitim eşsiz bir sağlayarak kararlı olduğunu ve İngiliz akademik gelenek.

AAU tüm dünyada altmış ülkeden fazla öğrenci olmuştur. Fakülte aynı zamanda Harvard, Yale, Stanford ve diğerleri gibi dünyanın en iyi üniversitelerinde eğitim almış uzman uluslararası bir.

Anglo-Amerikan Üniversitesi aşağıdaki alanlarda akredite lisans ve yüksek lisans programları sunmaktadır:

  • Iş hizmetleri

  • Beşeri ve Sosyal Bilimler

  • Uluslararası İlişkiler ve Diplomasi

  • Gazetecilik

  • Karşılaştırmalı İş Hukuku

onlar da kişilikleri veya uzman lider olarak bir iş bulmak hangi üniversitenin amacı pratik bilgi ve becerilerini sağlamaktır ir meslekler. 

AAU vurgu bağımsız düşünme, tam akıl yürütme, yazma, bilgi ve becerilerin pratik ve yaratıcı uygulama ve beceri arıtma konulur yakın çalışma gruplarında kendi öğrencileri için interaktif bir ortam yaratır kazandı. Çok kültürlü yapısı ve çalışmaları samimi ortamı nedeniyle, AAU kaliteli eğitim için benzersiz bir alan oluşturur. Şu anda Anglo-Amerikan Üniversitesi 700’den fazla öğrencisi vardır. 

Prag hakkında ziyaretçi turizm bilgileri.

Apr
23

Macaristan’ın sistemli eğitim politikası sayesinde her yıl daha fazla öğrenci Macaristan’a okumaya gelmektedir. Diğer Batı ülkelerinden farklı olarak başlangıç daha çok kolaylaştırılıp teşvik edildiğinden 40’tan fazla milletten öğrenci Macar üniversitelerine devam etmekte. Macaristan’da devlet üniversiteleri kadar özel üniversite de mevcuttur.

Budapeşte'de Dil Kursu ve Üniversite Hazırlık

Duna College Budapest

Güvenli, ucuz, kaliteli yaşam tarzı ve İngilizce ile uluslararası eğitim.

İngilizce kursu ve üniversiteye hazırlık.

  • Bilimleri Öncesi Tıp Tarım, Tıp ve Bilim.
  • Teknik Bilimler Ön Mühendislik Saf bilim ve Mühendislik.
  • Beşeri Bilimler ve Sanat Bilimleri Öncesi İktisat İşletme, Yönetim, Hukuk, Sanat, Dil çalışmaları ve Turizm.
  • İngiliz Dili
  • Grafik ve Resim Sanat Diploması
  • İç Tasarım Sanat Diploması.
Aug
26
Güvenli, ucuz, kaliteli yaşam tarzı ve İngilizce ile uluslararası eğitim.
Study in Beautiful Budapest

Budapest Chain Bridge and Castle Hill at Night

İngilizce kursu ve üniversiteye hazırlık.
  1. Bilimleri Öncesi Tıp Tarım, Tıp ve Bilim.
  2. Teknik Bilimler Ön Mühendislik Saf bilim ve Mühendislik.
  3. Beşeri Bilimler ve Sanat Bilimeri Öncesi İktisat İşletme, Yönetim, Hukuk, Sanat, Dil çalışmaları ve Turizm.
  4. İngiliz Dili
  5. Grafik ve Resim Sanat Diploması
  6. İç Tasarım Sanat Diploması
Macar üniversiteleri dahil Semmelweis Medical University, Budapest Technical University, Budapest University of Applied Sciences ve Slovakia Comenius University Bratislava,  Jessenius Martin Tıp Fakültesi Martin’de.
Tıbbi disiplinler: Genel Tıp, Diş Hekimliği, Eczane, Fizyoterapi, Veteriner
Mühendislik disiplinleri:   Bilgisayar ve Bilişim, Sivil, Mekanik, Kimyasal, Mimari, Elektronik
Ekonomik ve Beşeri Bilimler: Uluslararası İş, Iş Idaresi, MBA, Sanat Diploma
Oct
03

Impact English College Najboljši jezikovni tečaj v Melbournu, Impact angleščini College CRICOS 02995B.

Specializirani smo za izobraževanje v angleškem jeziku, splošno angleščini, IELTS in univerzitetni priprava, poslovna angleščina, Cambridge FCE in CAE izpit tečaje, in TESOL (usposabljanje učiteljev) tečajev za osnovna znanja v angleščini.

Barista / Café angleški in angleško tečaj za Bartending za študente, da pridobijo kvalifikacije, delovne izkušnje in znanje jezikov pri iskanju zaposlitve takoj.

Zakaj Impact?

  • Manjše razrede – povprečno 12 z največ 15
  • Nacionalno priznane Tečaji
  • Stroga samo v angleščini politike
  • Praktični / realnem življenju angleščini učnih programov
  • Stalno ocenjevanje
  • Usposobljeni in izkušeni učitelji, ki so navdušeni in se zavezali k izboljšanju vaše
  • Odlična državljanstvo mix
  • Širok spekter tečajev
  • Dejavnosti
  • Great objektov
  • Posamezne akademsko in osebno svetovanje

 

Impact English College Melbourne website (AIEC can offer special lower prices to Slovenians).

Informacije o Melbourne Avstralija.

Več informacij, Sn. AIEC QUEST avstralski International Education Centre v Budimpešti, Andrew Smith.

Andrew Smith iz AIEC je na obisku v Ljubljani, november.

E-mail reči, da neposredno vpliva in pošlje po AIEC, kliknite tukaj.

Jul
21
 
Travel and Tourism Informacije za Perth Western Australia.  AIEC QUEST Australian International Education Centre “Aussie Specialists” in pomagala avstralska študija kandidate vseh starosti, brez posvetovanja z taksa niti skritih stroškov, z informacijami, nasveti, svetovanje, študije in vloge za izdajo vizuma, plus potovanja in nastanitve pomoč.
 

Izobraževanje AIEC partnerji v Perth za angleščino, poklicni in univerzitetni:

 

ETI WA Izobraževanje in usposabljanje Mednarodno Perth Western Australia (prej TAFE WA) poklicnih kvalifikacij, obrti izobraževanje, znanje in izkušnje za zaposlitev ali nadaljnje študije na univerzi CRICOS 00020G, 01723A, 00463B, 00465M

 

Migracije kvalificiranih delavcev Western Australia, regionalni Sponsored migracije shema, delodajalci, zahteve angleškem jeziku, poslovni migracije, Pogosta vprašanja in
Viri.

 

Več informacij se obrnite Andrew Smith (B. Bus. & M. Ed.) AIEC Australian International Education Centre Budapest .

Sep
17

Transcript from SBS World News Radio: Australia’s migration ‘beacon’ status waning, say experts.

It’s the program that helped forge the nation.  However some experts say Australia is at risk of squandering the benefits of immigration.

For decades, Australia’s carefully planned migration policies have driven economic growth and social diversity – making the country both the desire and the envy of many.

But a sustainable migration conference in Adelaide has heard the nation can’t afford to bask in past glories, as the fast changing immigration landscape means Australia faces stiff competition for the pick of the migrants.

 

 

In the past 70 years of planned migration, more than seven million people have come to Australia, and each year 190,000 more make it their home.  About 130,000 of those come as skilled migrants, and the rest as family reunion migrants.

But demographer Graeme Hugo from the University of Adelaide thinks Australia needs to start selling itself better.

There are now a dozen countries in Asia that have their own skilled migration program which competes with Australia. So it is a very,very changed landscape and with the Asian economy going do well and increasing to likely to be by the end of this decade about a third of the global economy. This migration is going to increase. So the days of Australia being the one and only beacon of opportunity for skilled migrants within the Asia Pacific region are gone and there is going to be much more competition from countries, including China, which now has its own skilled migration program.

And then there’s Cupid – Professor Hugo says in the migration realm, the power of love mustn’t be underestimated.

This enormous type of migration which has been neglected I think in a lot of the international discussion about migration – marriage migration. The corollary of young people moving all over the world is that they’re going to meet other young people and they’re going to fall in love. And as a result marriage migration is really very substantial and a significant proportion of marriages in Australia these days are between Australians marrying people from other countries.

And he says the effects of romance aren’t just being felt here.

Marriage migration has broken down the taboos about migration in Taiwan, in South Korea, increasingly in Japan – it’s the Trojan horse* by which migration is actually being accepted by many of these countries and this young people travel thing I think has been very, very significant in changing not just patterns of migration but I think it’s changing many countries’ attitudes towards migration.”

Professor Hugo says the biggest growth in Australia has been in temporary migration, yet he believes Australia’s policy focus has been slow to respond.  As younger generations become increasingly mobile, he says they’re changing the nature of migration, and Australia must adapt.

He cites the working holiday-makers program – a category he describes as having ‘gone through the roof” with nearly 250,000 young people coming to Australian each year on holidays they finance by working here.  Professor Hugo thinks the program has many positive attributes, but its labour market impact should be assessed.

I think in terms of its impact on other migration categories, is it a coherent policy to have the working holiday maker program but also to have the Pacific seasonal agricultural worker program, whereby those workers are really being squeezed out by working holiday makers? I think it is a program which must be reviewed very soon, given the very large numbers and with continuing financial difficulties in Europe and parts of Asia who are eligible for this, then it does mean I think there will be a continuing demand for those places.“….

…The Parliamentary Secretary with special responsibility for Multicultural Affairs and Settlement is Senator Concetta Fierravanti-Wells.

She says achieving a balanced migration system requires careful management, including the need for skills to drive growth, humanitarian demands and social cohesion – plus the overarching challenge of selling the benefits to the public.

We have built one of the most cohesive societies on earth and to ensure that Australia continues to build on the benefits of immigration we must be alert to maintain the integrity and purpose of our migration program. A program – this program – cannot be successful without the support of the Australian people. Program integrity is an essential part of earning that support.

For more information, news and views on visa, immigration and employment in Australia click through.

Sep
14

Trades, vocational or technical training is becoming more attractive than higher education or university due to employment outcomes and higher salaries.

From the ABC News in Australia:

Proposed university fee rise causes rethink in value of learning a trade.  Researchers suggest learning a trade might be a better investment than university if the cost of obtaining a degree increases under the Federal Government’s plan to deregulate university fees.

Damian Oliver, who is a leading research analyst in the Workplace Research Centre at the University of Sydney’s Business School, believes students are questioning whether it is worth all the money.

“I think there’s a real case to be made for increasing the information that’s made available to potential students about the value of certain qualifications and the state of the labour market,” he said, such as employment prospects for trades training and apprenticeships.

 


“I think that it’s a real potential advantage at having a vocational qualification rather than a university qualification at the moment,” he said.
With a shrinking number of stable full-time jobs, Dr Oliver said this generation of school leavers should be asking themselves whether a university education is cost-effective and whether a vocational qualification, such as a trade, might be a better investment.

“They’re often cheaper and lead to much stronger and more reliable labour market outcomes.”

Adding up the cost of a degree

A team of mathematicians from the Australian National University has come up with a online calculator that estimates the cost of a university degree post-deregulation.

According to their modelling, a three-year arts degree will leave graduates with a debt of $51,472 once interest is added and take 18 years to pay off. 

A four-year law degree would cost $119,783 including interest and take 30 years to pay off.  Then there is the challenge of finding a job.

One in four graduates are still looking for work four months after graduating.

By contrast, second-year apprentice plumber Zach Reznik already has a full-time job in his chosen field.

He earns the award wage of $28,000 a year while he learns his trade but he can expect that to more than double once he completes his four-year training.

“You’ve got to stick through the apprenticeship which is not as much pay as a tradesman but once you get to the end of it, you get rewarded,” Mr Reznik said.

Paul Naylor from the Master Plumbers Association of NSW said those rewards can be significant.

We hear about young lawyers going to work in law firms in the city and earning $50,000 a year as a first year graduate,” he said.

“A young plumber who has finished his four years and has gone to work for an employer and he’s really a good plumber, if he can’t earn $1,200 to $1,500 a week, he shouldn’t be there.”

That translates to more than $70,000 a year, easily beating the median starting salary for graduates of $52,000….’

Types of vocational, technical, trades or apprentice like vocational education and training courses in Melbourne include:

Certificate III in Carpentry

Certificate III in Cabinet Making

Certificate III in Bricklaying/Blocklaying

Certificate III in Glass and Glazing

Certificate III in Joinery

Certificate III in Painting and Decorating

Certificate III in Solid Plastering

Certificate III in Wall and Ceiling Lining

Certificate III in Wall and Floor Tiling

Certificate IV in Furnishing Design and Technology

Certificate III in Engineering – Electrical/Electronics Trade

Certificate III in Engineering – Mechanical Trade

Certificate III in Engineering – Fabrication Trade.

For more information about low fee TAFE Training Apprenticeship for International Students see Information about Trades Training for Vocational Technical Occupations in Australia.  VET Vocational Education and Training is delivered in Australia by private or NGO Registered Training Organisations RTO and state Technical and Further Education Institutes or TAFE in Melbourne, Sydney, Perth, Adelaide and Brisbane Queensland.

For free information, career or employment study advice and application contact AIEC direct.

Sep
09

VET programs in Melbourne Victoria and Australia provide a vocational education and training that directly relates to getting work or employment. You will be assessed on your ability to do the tasks necessary for that particular job. You can do a VET course at a registered training organisation (RTO), such as a TAFE, a university or a private training provider. These courses will suit you if you enjoy learning in a practical and hands-on environment that has a clear purpose.

 

Victoria’s training system puts choice in the hands of students. With more than 500 RTOs (including TAFEs, Learn Locals and private providers) offering thousands of VET courses, students can choose the course, delivery mode and provider that best meets their needs.VET courses are typically shorter and more practical than higher education courses and have an industry and trade focus.  For international students or candidates studying an AQF CRICOS VET or trades program, one can expect to pay fees ranging from $AUD10-13,000 per year in half yearly and/or quarterly instalments.

Industry occupation groupings include:

Construction – Building Construction and Property Services from SkillsOne click through

Electrical – Electrocomms and Energy from SkillsOne click through.

Engineering – Manufacturing and Metals and Engineering from SkillsOne.

Types of vocational, technical, trades or apprentice like vocational education and training courses in Melbourne include Certificates and Diplomas:

Carpentry, Cabinet Making, Bricklaying/Blocklaying, Glass and Glazing, Joinery, Painting and Decorating, Solid Plastering, Wall and Ceiling Lining, Wall and Floor Tiling, Furnishing Design and Technology, Engineering – Electrical/Electronics Trade, Engineering – Mechanical Trade, Engineering – Fabrication Trade.

For more information and career advice on trades training, study and visa application, travel, accommodation and employment contact Andrew Smith direct at AIEC Australian International Education Centre Budapest.

NB AIEC does not charge any fee for our service, and we are not a registered MARA migration agent, nor can anyone guarantee migration SOL outcomes on study pathways in Australia.

Sep
07

Nowadays all foreigners, students, workers etc. are deemed to be a ‘problem’ in not just the Anglo world, but now Europe, thus impacting EU and related mobility, international education, student visas, immigration and human development, mostly through distortion and skewing headline data.

How did this happen?  Neo Malthusian zero population growth and anti-immigration white nativists have for some decades developed their ‘research’, academic credentials, lobbying of politicians and most importantly, accessing mainstream media as the ‘authority’ on all things immigration and population growth.

If the international education sector was half smart they would be highlighting the background of these groups, as happens often in the USA, and how they emerged after desegregation in the 1960s, when overt racism became unacceptable.

The following article extracts show the how seemingly unconnected events are actually related…. e.g. University News has a part owner who has clear white nativist sympathies (unknown to writers and personnel):

EU immigration ruling keeps foreign students away.  The fall-out from Swiss voters’ decision to limit European Union immigration is not just affecting businesses. Uncertainty over grants means up to a third fewer foreign students have registered at Swiss universities this semester, reports Swissinfo.ch.

Swiss agree to curb immigration and rethink EU deal.  Voters in Switzerland have narrowly approved a rightwing proposal to curb immigration. It imposes limits on the number of foreigners allowed in and may signal an end to the country’s free movement accord with the European Union… ..The move by the Swiss People’s Party – known for its anti-foreigner and anti-EU agenda – will see the reintroduction of quotas, as well as a national preference when filling job vacancies and restrictions of immigrants’ rights to social benefits.

Critically, it also stipulates that Switzerland will have to renegotiate its bilateral accord with the EU on the free movement of people within three years or revoke it. This in turn could threaten other bilateral agreements with the EU.

Ken Clarke warns UK’s Conservatives not to ‘obsess’ on immigration.  Ken Clarke, one of the “towering figures” of UK politics over the last forty years has warned his party, the Conservatives, not to become ‘hysterical’ over the issues of immigration and the UK’s membership of the European Union. If they do, he warns, they will lose popularity….

… Polls show that cutting immigration is popular with the British electorate. Mr Cameron came to power in 2010 promising to cut immigration into the UK from the then level of around 250,000 per year to ‘tens of thousands’ annually by the next election. Since then he has introduced numerous steps to try to reduce the total…. After some initial success, in reducing the net immigration total – the annual net total fell to 157,000 last September, the figure has been rising again and has now risen to about 210,000.

60 Universities and Colleges Banned From Taking International Students.  Sixty universities and private colleges have been banned from sponsoring any new international students to enrol and study following an unprecedented crackdown by the home office.

This month: Population control How can there possibly be too many of us?  (Frank Furedi) Since the beginning of time, one of the clearest markers of an enlightened society has been the moral status it attaches to human life. And outwardly, at least, twenty-first-century Western societies express an unprecedented degree of respect for human life….

… And yet, alongside the ethos of human rights and the development of heroic medicine, contemporary society appears estranged from its own humanity. To put it bluntly: it is difficult to celebrate human life in any meaningful way when people – or at least the growth of the number of people – are regarded as the source of the world’s problems….

.. Today, many green-leaning writers and activists argue that population control is the best solution to the problems we face. This belief that there are ‘too many people’ inhabiting the globe has reared its ugly head numerous times over the past 200 years. Since the times of Thomas Malthus (1766-1834), a catastrophic vision of population growth causing the collapse of society has formed an important part of the culturally pessimistic outlook… Where in the eighteenth and nineteenth centuries Malthusians warned that population growth threatened people with starvation, today’s Malthusians denounce people for threatening the planet by consuming too much…

….Over the past two centuries, a bewildering array of problems has been blamed on population growth. At various times, famine, poverty, the failure of Third World economies, instability, revolution, the spread of communism and the subordinate position of women have been linked to population growth. The approach of the population growth lobby is devastatingly simple: they take a problem and argue that it would diminish in intensity if there were fewer people. Such simplistic methodology is even used to account for the emergence of new forms of terrorism today….

…Over the past two centuries, his followers have often tried to discourage people from the ‘wrong’ classes and the ‘wrong races’ from procreating – yet despite their prejudices they continued to affirm the special status of the human species (or at least certain sections of it). In some instances – for example, during the rise of the eugenic movement – rabid prejudice against so-called racial inferiors was combined with a belief in human progress.

The Relationship Between Immigration and Nativism in Europe and North America.  Must confront powerful anti-racist/pro-immigrant organizations e.g. John Tanton and the Federation for American Immigration Reform (FAIR) …. Concluding Remarks.  The most extreme reactions to migration come from the radical right, not the left.  Immigration as a political issue has contributed to the radical right’s political success although migration patterns have not been the the catalysts of radical-right voting.  Rising immigration does not necessarily lead to extremist incidents.  Mass attitudes have always been relatively negative toward immigration, but radical-right parties only tap into a small minority of the majority.  Cultural (and now, religious) themes are the impetuses of radical-right rhetoric.  Radical right parties are only one causal factor of tightened immigration in the West.

Questions:

Mudde argues that political parties will “co-opt” nativist positions in order to appeal to voters with populist tendencies. Does this relationship between political parties and lobbying groups exist in the United States? Or do American political parties cultivate these beliefs themselves?

Mudde predicted that the recent global recession would most likely not produce massive populist movements in Europe. Did his prediction hold true? What light does this shed on the catalysts of nativism?

 

The fulcrum in this debate is ‘white nativist’ John Tanton (formerly a public associate of Paul Ehrlich of Zero Population Growth fame) and his anti-immigration network emanating from the USA but influencing the ‘debate’ elsewhere e.g. Population Matters and Migration Watch in the UK, Sustainable Population Australia and the Centre for Population and Urban Research at Monash University Melbourne.

Tanton is described by the Southern Poverty Legal Center SPLC as:

…the racist architect of the modern anti-immigrant movement. He created a network of organizations – the Federation for American Immigration Reform (FAIR), the Center for Immigration Studies (CIS) and NumbersUSA – that have profoundly shaped the immigration debate in the United States…. “Do we leave it to individuals to decide that they are the intelligent ones who should have more kids? And more troublesome, what about the less intelligent, who logically should have less? Who is going to break the bad news [to less intelligent individuals], and how will it be implemented?” – Sept. 18, 1996, letter to now-deceased California multimillionaire and eugenicist Robert K. Graham.

In addition to various front organisations, Tanton’s journal The Social Contract Press TSCP is an attempt at academic legitimacy:

The Social Contract Press (TSCP) routinely publishes race-baiting articles penned by white nationalists. The press is a program of U.S. Inc, the foundation created by John Tanton, the racist founder and principal ideologue of the modern nativist movement. TSCP puts an academic veneer of legitimacy over what are essentially racist arguments about the inferiority of today’s immigrants. Recent articles in its main product, The Social Contract, have propagated the myth that Latino activists want to occupy and ‘reclaim’ the American Southwest, argued that no Muslim immigrants should be allowed into the U.S., and claimed that multiculturalists are trying to replace “successful Euro-American culture” with “dysfunctional Third World cultures.”

 

Those working international education, politicians and most importantly media, should be aware and cautious of accepting at face value or as credible, ‘research’ and ‘reports’ from (often prolific) ‘experts’ whom have their own private or ‘thinly veiled’ agenda….

For more information, news and research about international education, immigration, population growth and human development click through.

Sep
02

Kylie Minogue, Ausztrália apró büszkesége ősszel a magyar közönségnek is megmutatja, hogy kicsi a bors, de erős.

Az énekesnő idén tavasszal adta ki legújabb a lemezét, Kiss Me Once címmel, melyről már négy kislemezt is ismerhetünk – az Into The Blue a rádiókat, a Sexercize videójával a férfiakat, míg az I Was Gonna Cancel a különleges klippekért rajongókat hódította meg, míg a Crystallize a rákbetegeket segítő alapítvány kampányának része. Az énekesnő albuma megjelenése után nem sokára bejelentette, hogy turnéra indul, a show-ból pedig Budapest is kap egy adaggal.

Október 18. 20:00

Kylie Minogue: Kiss Me Once

Papp László Budapest Sportaréna

Kylie összesen 16 országban fogja előadni showműsorát, Budapesten október 18-án lép majd fel a Budapest Sportarénában. Minogue kisasszony mindig is híres volt káprázatos koncertjeiről, a hagyományt pedig folytatni fogja bemutatva új lemeze dalait és persze nem megfeledkezve az olyan régi nagy slágerekről sem, mint a Spinning Around, I Should Be So Lucky, Can’t Get You Out Of My Head vagy az All The Lovers.

 

1968–86: Gyermekkora és pályájának kezdete

Kylie Ann Minogue 1968. május 28-án Melbourneben, Ausztráliában született. Édesapja Ronald Charles Minogue könyvelő, édesanyja Carol Ann Jones táncosnő. Két testvére van, Dannii Minogue, aki szintén énekesnő, és bátyja, Brendan, aki operatőrként dolgozik Ausztráliában. Kylie a Camberwell iskolában tanult Melbourneben.

A Minogue testvérek karrierje az ausztrál televízióban kezdődött 12 évesen, amikor Kylie kisebb szerepeket kapott a The Sullivans és a Skyways című szappanoperában, majd a népszerű Henderson Kids-ben. 1983-ban aYoung Talent Time elnevezésű zenei műsorban énekelt először – ekkor 15 éves volt –, ahol húga, Dannii rendszeresen fellépett. 1986-ban a Neighbours (Szomszédok) című ausztrál szappanoperában játszotta Charlene Mitchell szerepét, aki egy garázsban szerelőként dolgozik.

 

1987–92: Kylie, Enjoy Yourself, Rhythm of Love és Let’s Get to It

Kylie zenei karrierje a Fiztroy Footbal Klub javára rendezett jótékonysági koncerten kezdődött, ahol a Szomszédok (Neighbours) című sorozat szereplői is felléptek. Kylie előadta Little Eva “The Loco-Motion” című dalát, majd szerződést kötött a Mushroom Records kiadóval, ahol a dal megjelent kislemezen. A dal Ausztráliában hét hétig listavezető volt, és ez volt a legtöbbet eladott kislemez Ausztráliában a ’80-as években.

 

1994–98: Kylie Minogue és Impossible Princess

Kylie 1994 végén átigazolt a Deconstruction kiadóhoz, és egy új szakasz kezdődött zenei karrierjében is. Új albuma, mely Kylie Minogue néven jelent meg 1994-ben, vegyes kritikákat kapott. Az albumról kimásolt “Confide in Me” című dal négy hetet töltött az ausztrál listákon. A következő “Put Yourself in My Place” című dal sztriptíz videóját Jane Fonda inspirálta. A harmadik kislemez a “Where Is the Feeling” a Brit Top 20-as listán a 16. helyig jutott és 250.000 példányban kelt el. Ebben az időben szerepelt Kylie Jean-Claude Van Damme oldalán a Street Fighter című filmben. A film mérsékelt sikere az USA-ban 70 millió dollár bevételt hozott a készítőknek. AThe Washington Post egyik embere Richard Harrington a legrosszabb színésznőnek titulálta Kylie-t. Későbbi filmes próbálkozásai nem igazán arattak sikert, így visszatért Ausztráliába, ahol megjelent egy rövidfilm róla 1995-ben Hayride to Hell címmel.

 

1999–2004: Light Years, Fever és Body Language

Kylie 1999-ben szakított a Deconstruction kiadóval, és átigazolt a Parlophone-hoz, oda ahol a Pet Shop Boys is kiadja felvételeit. Ebben az évben Kylie Barbadoson töltött egy kis időt, majd visszatért Ausztráliába, ahol felvette a Sample People című film egyik dalát, melyet eredetileg Russell Morris énekelt, a címe A Real Thing nevet viselte. 2000-ben megjelent Kylie Light Years című albuma, mely igazán átütő sikerre számított, és sok táncolható dance zenét tartalmazott. Európában, Ázsiában, és Ausztráliában is jelentős eladásokat produkált az album, és több millió példányszámban kelt el. A “Spinning Around” című dala volt az a dal, mely több hétig listavezető volt, és ezt már tíz év óta nem sikerült túlszárnyalnia. A második kislemez az “On a Night Like This” volt, mely szintén listavezető lett az Egyesült Királyságban, és Ausztráliában is. Ezen az albumon is szerepelt szintén egy duet Robbie Williams-szel, a “Kids”, mely Robbie albumán is szerepelt, és a második helyen végzett a brit listán.

Két évtizednyi lenyűgöző eredményei dacára, Kylie Minogue éppen repülőrajtot készül venni karrierjével. Miután 2013-ban management szerződést kötött a Roc Nationnel, most ismét a világ meghódítására készül.

 

További információt a zene és a kultúra Ausztráliában kattintással.

Aug
25

From ICEF Monitor:

Search trends playing an increasing role in international education marketing’.  Google continues to produce fascinating research on education-related search, and the growing body of data and analysis in the area is yielding important insights for education marketers.

The first thing to note is that education-related search volumes have continued to increase year on year… … Non-branded search still key

Brand-related search queries – that is, searches for specific institutions or schools – were down marginally….  …..These findings extend an important observation we first noted in 2012: that 9 in 10 prospective students don’t know which school they want to attend at the onset of the search process and they reflect this non-brand orientation in their search behaviour.

Google categorises non-branded education search as follows:

  • Programme searches – pertain to specific fields of study;
  • Degree queries – factor in specific credentials (e.g., Bachelor, Master’s);
  • General queries – reflect very broadly structured search requests.

 

….Google argues that the continued importance of non-branded education search – and the modest decline in brand-based queries – means that educators need new strategies to drive interest and awareness around their brand terms.

Interestingly, internal tracking at Google also indicates that “geo terms” – search keywords that include a geographic modifier (e.g., “bachelor degrees in computing science in London”) – performed strongly with respect to click-through conversions.

Be specific

This picks up one of the key takeaways from this quarter’s Education Search Analysis report: the importance of specificity in search marketing for education. Whether with respect to search engine optimisation (SEO) strategies or in terms of paid search advertising, Google strongly recommends that education marketers target their efforts to promoting particular programmes in specific locations.

Google reports that education search queries are becoming longer and more detailed, and so reflect a more specific indication of the prospective student’s interests. The data suggests that search marketing efforts that anticipate, track, and respond to that user behaviour will generate better results. “Being more specific about what you offer and capturing them earlier in the cycle is really important,” notes one Google analyst….’

 

Excellent article, as it suggests, SEO search engine optimization has become paramount in international education marketing, being organic and produces specific results for specific searches, thus more credible or authentic for candidates searching (and they will not be stalked by related ads using Google cookies).

Whilst digital marketing is conducted via email promotions and digital advert campaigns i.e. ‘outbound’, organic SEO or ‘inbound’ is the main game or empirical field for international marketing.  Ideally international admissions, regional managers or recruitment officers, in country partners and students are all linked up and open to cooperate on SEO strategies.  However, very difficult to achieve with conventional organisational structures that centralize web based marketing, view it as a technical task and sometimes exclude from international managers’ job descriptions.

 

SEO Organic Search                               vs           Paid Google Ads

Bottom up (and side ways)                        vs            Top down

Highly targetted                                            vs            Generic

Marketing                                                         vs            Sales promotion

Lower but specific traffic                           vs            Higher general traffic

Custom course search                                vs            Promoting or pushing school

Economic                                                        vs            More expensive

Qualitative data                                            vs            Quantitative data

Organic                                                            vs            Artificial

Cumulative                                                    vs            ‘One- off’ event

 

The good news is that SEO, like those employed in analytics at Google, Yahoo etc., requires those with humanities education e.g. anthropology, sociology and linguistics, not hard technical skills.

For more information and resources about SEO and digital marketing for international education click through.

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