Marketing or Rorting? Australian Universities and TAFE $300 million for international travel?
…. The Auditor-General noted that the growing importance of international fee revenue “increases the exposure for both universities and TAFEs to the increasingly competitive market for international students”…
…Employee-related costs rose by $207m, or 7 per cent, representing 56 per cent of expenditure. The report also calls on universities and TAFEs to tighten up monitoring of travel spending that amounted to $120m last year. It found that most universities did not set upper limits on the cost of accommodation while travelling.
The international activity that hath no name… “international travel rorting”, total for Australian universities and TAFE would be $AUD300 million? In the age of ICT, Skype, internet based promotions and marketing where all prospective candidates can be found, not to forget the best marketing is word of mouth and managing the onshore student experience, the sector continues to see travel as a right, bonus or perk of the job, why?
Time for evaluation of international marketing and work requirements i.e. travel plans and the endless quest for activity requiring travel at public expense?
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